Hvem ejer virksomheden? Find svaret online

Hvis du har en butik – uanset om den er fysisk eller i form af en webshop, er det vigtigt, at du holder øje med dine konkurrenter. Kun på den måde vil du kunne følge med udviklingen, og så mindsker du risikoen for, at de stikker af og overhaler dig. Det kan være en hård branche, alt afhængig af, hvad du sælger, og derfor er du nødt til at tage diverse forholdsregler. Herunder kan du læse mere om nogle af de ting, du kan gøre, for at bruge dine konkurrenter til din fordel.

Hold øje med deres udvikling

Det er faktisk muligt at gå lidt bag om facaden og holde øje med dine konkurrenters ejerforhold og andre stamdata. Dette kan du slå op ved at søge efter en eller flere konkurrenter. Her kan du få et brugbart indblik i, hvordan det står til hos din konkurrent, som du fx kan anvende til at finde ud af, om der er noget, du bør være opmærksom selv. Det er et smart og snedigt indblik, der for bare en håndfuld år siden ikke var muligt, men som nu ligger tilgængeligt på nettet, så du hurtigt og enkelt kan søge det frem.

Find informationer om dem

Genrelt er det en god idé at søge efter forskellige informationer om dine konkurrenter. Det kan være, at du kan finde frem til nogle oplysninger, der siger noget om deres marketingstrategi. Det kan også være, at du får en idé om, hvordan de anvender sociale medier til at promovere deres butik – og på den måde kan lade dig inspirere. Hvis noget fungere godt hos dine konkurrenter, er der bestemt ikke nogen grund til, at du ikke skulle efterligne dette og bruge til din egen fordel.

Sæt dig ind i deres produktsortiment

Det er altid en god ide at holde øje med dine konkurrenters produktsortiment. Der dukker hele tiden nye produkter op, og når du har konkurrenter, skal du tænke som dine potentielle kunder; de kan vælge at handle hos dig, eller de kan vælge en af dine mange konkurrenter i stedet. Hvorfor skal de vælge dig? Her er det derfor vigtigt hele tiden at kunne matche med det samme produktudbud, for ellers risikerer du også her, at dine konkurrenter løber fra dig, når de kan tilbyde et større og mere spændende produktsortiment, uden at du selv sørger for at udvide med dine konkurrenter.

Køb en ting fra dem

Ja, det sidste råd er lidt sjovt, for det kan faktisk være en god idé at foretage en ordre hos nogle af dine konkurrenter, for at se, hvordan de gør det. Hvor lang tid går der, før ordren bliver afsendt? Hvor længe går der, før du modtager din ordre? Hvordan er din ordre pakket? Er der tilbehør med for at skabe en bedre oplevelse – fx en personlig hilsen eller en lille slikpose? Alle disse ting er noget, der siger noget om kvaliteten og standarden, og dette skal du efterligne – og så lige gøre det lidt bedre end dine konkurrenter. Så er du sikker på, at du skaber de bedste oplevelser hos jeres fælles kundekreds.

32 comments

  1. whoah this blog is wonderful i love reading your articles. Keep up the good work! You know, lots of people are searching around for this info, you could help them greatly.

  2. Hello! I know this is kind of off topic but I was wondering if you knew where I could get a captcha plugin for my comment form? I’m using the same blog platform as yours and I’m having trouble finding one? Thanks a lot!

  3. With havin so much written content do you ever run into any problems of plagorism or copyright infringement? My site has a lot of completely unique content I’ve either authored myself or outsourced but it seems a lot of it is popping it up all over the web without my agreement. Do you know any methods to help prevent content from being stolen? I’d genuinely appreciate it.

  4. Hi! I’ve been following your web site for a while now and finally got the courage to go ahead and give you a shout out from Lubbock Tx! Just wanted to tell you keep up the good job!

  5. Greetings! I’ve been following your website for some time now and finally got the courage to go ahead and give you a shout out from Dallas Tx! Just wanted to tell you keep up the great work!

  6. You could certainly see your enthusiasm within the work you write. The world hopes for more passionate writers like you who are not afraid to say how they believe. Always follow your heart.

  7. Great – I should definitely pronounce, impressed with your web site. I had no trouble navigating through all the tabs as well as related information ended up being truly simple to do to access. I recently found what I hoped for before you know it in the least. Quite unusual. Is likely to appreciate it for those who add forums or anything, web site theme . a tones way for your customer to communicate. Nice task..

  8. I just could not depart your web site before suggesting that I actually loved the standard info a person provide for your guests? Is going to be again incessantly to check up on new posts.

  9. Whats up very nice web site!! Guy .. Beautiful .. Wonderful .. I’ll bookmark your blog and take the feeds also?KI’m glad to find so many helpful information here in the submit, we need work out more strategies in this regard, thanks for sharing. . . . . .

  10. I genuinely enjoy looking through on this internet site, it holds excellent articles. “Violence commands both literature and life, and violence is always crude and distorted.” by Ellen Glasgow.

  11. When I initially commented I clicked the “Notify me when new comments are added” checkbox and now each time a comment is added I get several e-mails with the same comment. Is there any way you can remove me from that service? Appreciate it!

  12. I would like to thnkx for the efforts you have put in writing this blog. I am hoping the same high-grade blog post from you in the upcoming as well. In fact your creative writing abilities has inspired me to get my own blog now. Really the blogging is spreading its wings quickly. Your write up is a good example of it.

  13. I cling on to listening to the news speak about receiving boundless online grant applications so I have been looking around for the best site to get one. Could you advise me please, where could i find some?

  14. I have to show my affection for your generosity giving support to visitors who really need guidance on this one content. Your personal dedication to passing the solution all-around was especially interesting and has all the time enabled ladies much like me to achieve their ambitions. Your entire important tutorial means much a person like me and substantially more to my fellow workers. Warm regards; from each one of us.

  15. It’s in reality a nice and helpful piece of info. I’m glad that you just shared this useful information with us. Please keep us up to date like this. Thanks for sharing.

  16. Thanks for the sensible critique. Me & my neighbor were just preparing to do some research on this. We got a grab a book from our area library but I think I learned more from this post. I am very glad to see such excellent information being shared freely out there.

  17. I have recently started a blog, the info you offer on this site has helped me greatly. Thanks for all of your time & work.

Skriv et svar til surgawin Annuller svar

Din e-mailadresse vil ikke blive publiceret. Krævede felter er markeret med *